Instagram Analytics

Do you have a business or personal Instagram account? Would you like to gain more insights on your followers and audience?
Instagram currently offers an “insights” feature for business accounts. Unfortunately you cannot export this data directly from Instagram at present and if you have a personal Instagram account this feature is not available to you.

Fortunately we have a workaround for you. In this post we cover some of the top reporting tools for Instagram.
Iconosquare formerly known as Statigram – is an invaluable tool to know where your efforts are working. This then allows you to make adjustments, form new creatives & strategies to implement and increase your online engagement and your business.
Iconosquare provides in-depth analytics, including follower growth – daily gained and lost followers, how your posts are performing in realtime, likes and comments received on posts, how the hashtags and photo filters you use influence engagement, your best days and times to post, tracking your competitors and aspirations while comparing your performance with theirs and many more.
This tool also allows users to add a custom Instagram tab to their Facebook pages and an embed feature to showcase your Instagram photo gallery on your website to boost cross-channel engagement.
Simply Measured
The perfect free tool to assist with presenting Social Media performance.
This is a free report and potentially one of the best available. Simply Measured’s free Instagram User Report is a web based report and is available for all accounts with less than 25,000 followers – regardless of whether your Instagram account is business or personal.
This comprehensive, analytical report compiles data to show how effectively you are engaging on social media, how your performance is trending, top locations and photo filters, what photos and hashtags are working, most active followers, keyword analysis and much more.
Union Metrics
Want to know how you’re doing on Instagram in less than two minutes? Union Metrics is another free web based report and offers much of the same features as Simply Measured. They do offer a paid version and pride themselves on having incorporated some of the algorithms from this into their free report to provide a free Instagram account checkup that will put you on your way to Instagram health.

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